The journey of word embeddings reflects the evolution of search itself — from static ...
Nizam SEO Community Latest Articles
Semantic Role Theory vs. Frame Semantics
What is Semantic Role Theory?Semantic Role Theory provides a predicate-centered model of ...
Vector Databases & Semantic Indexing
Search is shifting from keyword grids to meaning-first retrieval. Instead of relying solely on ...
Dense vs. Sparse Retrieval Models
Search quality improved dramatically once we stopped treating retrieval as simple keyword lookup and started modeling ...
Query Expansion vs. Query Augmentation
gUnderstanding how search engines process and enrich user queries is central to semantic SEO ...
What is BM25 and Probabilistic IR?
Classic keyword search asked “Which documents contain the terms?” Probabilistic IR reframes the question: ...
What is Re-ranking?
First-stage retrieval optimizes coverage; re-ranking optimizes precision at the top. By scoring ...
Schema.org & Structured Data for Entities
In the era of entity-oriented search, Schema.org structured data is no longer optional — it is ...
What are Entity Salience & Entity Importance?
Search engines have shifted from keyword-based indexing to entity-oriented retrieval, where understanding
Knowledge Panels in Google: What They Really Represent?
Knowledge Panels are not cosmetic SERP features. They are visible outputs of Google’s internal ...