Siteliner is a web-based SEO tool created by Indigo Stream Technologies —the same company behind Copyscape. While Copyscape checks plagiarism across the web, Siteliner focuses on your own website to expose technical and content issues that affect visibility and website ...
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What is Microsoft Clarity?
Microsoft Clarity is a free behavioral analytics tool created by Microsoft that allows digital marketers, SEOs, and UX designers to visualize exactly how users interact with their website. Unlike traditional analytics platforms that emphasize aggregate metrics such as Pageviews or ...
What is Hotjar?
Hotjar is a product experience insights platform that helps you understand how users interact with your website or app — and, more importantly, why they behave that way. Unlike traditional analytics tools such as Google Analytics, which focus on quantitative ...
What is Meta Title Tag?
A meta title tag (commonly called a “title tag”) is an HTML element that specifies the title of a web page. It appears: As the clickable headline in SERPs. In the browser tab when a page is open. In bookmarks ...
What is PBN?
A PBN (Private Blog Network) is a network of websites — often appearing as independent blogs — owned or controlled by one individual or entity. The core purpose is to create Backlinks to a main website (the “money site”) to ...
What are Short Tail Keywords?
Short tail keywords (also known as head terms or broad keywords) are search queries that typically contain one to three words. They represent general, high-level topics rather than specific queries. For example: “Shoes” “Digital marketing” “Fitness” These keywords usually have ...
What is Indexing?
Indexing is the process of organizing data or pointers to data for fast lookup, search, and retrieval. In simple terms, it’s how systems — from databases to search engines — structure and store information to make it easily findable. In ...
What is Ranking?
At its simplest, ranking refers to the ordering of items — whether web pages, students, or products — according to a specific set of criteria. It establishes a comparative relationship such as higher than, lower than, or equal to. In ...
What is Noarchive / Nosnippet tag?
While most discussions focus on optimizing snippets to improve Click-Through Rate (CTR), there are cases where you might want to restrict how your content appears — or even if it appears at all — in the snippet or cache. That’s ...
What is Open Graph?
The Open Graph Protocol (OGP) is a metadata framework that turns ordinary web pages into “rich objects” when shared on social media. By adding structured OG tags to the page <head>, you can define the title, image, description, and URL ...