ObservationsTechnical fixes

The page cache kept serving a wrong redirect after I fixed it

In short

I fixed a redirect, tested it, and it still looked broken. The cache had saved the broken version.

What I did

I moved The SEO Lab to a new address and redirected the old one. My first redirect sent people to the homepage by mistake, and I fixed it within minutes. But the two old addresses I had already tested kept going to the homepage. The LiteSpeed server cache had saved the wrong redirect. Addresses I had not tested before worked correctly.
Where

My own website, October 2026
What changed

Adding a test parameter to the address showed the correct redirect. The saved copies needed a cache purge to clear.
What you should do

After fixing a redirect, test it with something like ?test=1 on the end. That skips the cache. If the test works and the normal address does not, purge your cache.
How long it took

Five minutes once you know

A page cache saves copies of pages so the site loads faster. Some caches also save redirects.

Why it matters

If you test a redirect while it is wrong, the cache can keep the wrong version. You fix the redirect, test again, and it still looks broken. It is easy to start changing things that were already fixed.

How to check your own site

  • Test the address with a parameter that has never been used, such as ?check=7.
  • If that works and the plain address does not, the cache is the problem. Purge it.

At a glance

Effort to copyFive minute fix
Type of businessConsultant and personal brand
2addresses stuck on the wrong redirect
1test parameter to see the truth
What this changed in how I work

When a fix looks like it failed, I test once more with the cache skipped before I change anything else.

Part of The SEO Lab, an open notebook of real SEO work, published as it happens.Recorded 25 October 2026. Filed under Observations. Everything here comes from work I did myself. If a number looks wrong, ask me how it was measured.

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